Our journey started when a group of the most influential Egyptian investors, TBS Holding and Infinity Capital Investment came together, sharing a common vision and a passion for excellence and innovation. Harnessing their proven experience in industrial development, investment and business management as well as the power of their financial capabilities, success was guaranteed.
Tarek is an Accounting and Finance graduate with a passion for starting up and leading pioneer bakery brands in the Egyptian market. He is a member of TBS Holding, the highest shareholder in DAMFI. Together with Sameh El Sadat, Bassel Mashour and Yasser Abdelsalam, Tarek founded TBS, a leading group of food services companies, established in 2008, owned by Native Markets Ltd. which was established in 2014 to act as the holding company for TBS and the rest of its subsidiaries; Delicious Bakery, Rihana for advanced food S.A.E, and the Four Fat Ladies LLC.
A seasoned strategic management executive, with 25+ years of experience in driving the culture of innovation, initiative and exceeding productivity by optimizing manufacturing operations, mitigating costs and subsequently improving profitability. Championed a sustainable LEAN organization and continuous improvement culture, led company-wide transformation that enabled delivery of breakthrough levels of performance. Characterized as growth catalyst, provided visionary sales leadership to exceed P&L goals and targets. Recognized for exceeding productivity, igniting performance and boosting bottom-line growth to unparalleled achievements.
Mohamed is Chairman and Managing Director at Manfoods (McDonalds Egypt)/Infinity Group.